Turn ChatGPT and Claude into custom co-workers — no coding required
Learn to build, configure, and deploy custom AI assistants using Claude Projects and Custom GPTs — no coding required. Turn raw AI tools into focused, reliable co-workers for your real workflows.
"I'll never just hand you a concept and call it a day — you leave every module with something built, tested, and ready to use."— Sherrie K Licon
What you'll learn
What you'll be able to do
- Configure a Claude Project or Custom GPT from scratch with a system prompt, persona, and uploaded knowledge files tailored to a specific role.
- Write precise, reusable system instructions that make an AI assistant behave consistently across every conversation.
- Build at least three ready-to-use custom assistants — such as a client-email writer, a research summarizer, and a meeting-prep bot.
- Audit and debug an underperforming assistant by identifying prompt leaks, instruction conflicts, and knowledge-file gaps.
- Organize and share custom AI projects with a team so colleagues can adopt them without any technical help.
- Design a repeatable process for creating new assistants whenever a workflow need arises, turning AI customization into a durable personal skill.
How it works
A school that adapts to you
This isn't a set of static videos. Every lesson is generated live and tuned to where you actually are.
We learn your level
A quick placement check tailors your starting point so you're never bored or lost.
Lessons adapt as you go
Each lesson is written for your pace and your goal, adjusting as your skills grow.
Your AI coach keeps you moving
Checkpoints, feedback, and gentle nudges turn progress into a real result.
The curriculum
What's inside your school
7 modules · 20 lessons
From Casual User to AI Architect
Establishes the conceptual and practical foundation before any building begins. Students learn exactly how Claude Projects and Custom GPTs work under the hood, understand the role of system prompts and knowledge files, and make informed platform choices — so every subsequent module has a shared mental model to build on.
- 1.1How Claude Projects and Custom GPTs Actually WorkIncluded
- 1.2Choosing the Right Tool for the Right JobIncluded
- 1.3Setting Up Your WorkspaceIncluded
Writing System Instructions That Actually Work
Teaches the high-leverage skill that determines whether every assistant succeeds or fails. Students move from vague prompts to precise, layered system instructions — covering structure, persona, tone, and output formatting — before they build anything.
- 2.1The Anatomy of a Precise System PromptIncluded
- 2.2Giving Your Assistant a Persona and a VoiceIncluded
- 2.3Formatting Instructions and Output TemplatesIncluded
- 2.4Scope Constraints and Fallback InstructionsIncluded
Working with Knowledge Files
A dedicated prerequisite module — absent from the draft — that teaches students to prepare, upload, and structure knowledge files before they build the three assistants in Module 4. Poor knowledge-file hygiene is the most common cause of the gaps and hallucinations diagnosed later.
- 3.1What Knowledge Files Do and Don't DoIncluded
- 3.2Preparing and Structuring Files for Maximum Retrieval AccuracyIncluded
Building Your First Three Custom Assistants
The hands-on core of the course. Students apply everything from Modules 1–3 to build three complete, real-world assistants from scratch, experiencing the full build cycle — system prompt, persona, formatting, knowledge files, and live testing — three times so the process becomes instinctive.
- 4.1Build #1 — The Client Email WriterIncluded
- 4.2Build #2 — The Research SummarizerIncluded
- 4.3Build #3 — The Meeting-Prep BotIncluded
Auditing and Debugging Underperforming Assistants
Teaches students to diagnose and fix assistants that are already built — a critical real-world skill since most assistants degrade or reveal problems after initial deployment. Covers prompt leaks, instruction conflicts, knowledge-file gaps, and systematic testing.
- 5.1Diagnosing What's Going WrongIncluded
- 5.2Fixing Instruction Conflicts and Prompt LeaksIncluded
- 5.3Fixing Knowledge-File Gaps and Retrieval ErrorsIncluded
Sharing, Organizing, and Scaling Across a Team
Moves from individual creation to team deployment. Students learn to package assistants for non-technical colleagues, manage permissions and versioning, and drive adoption without requiring IT support.
- 6.1Packaging an Assistant for Someone Else to UseIncluded
- 6.2Team Rollout — Sharing, Permissions, and AdoptionIncluded
- 6.3Version Control and Governance for Team AssistantsIncluded
Your Repeatable System for Building New Assistants
Synthesizes the entire course into a durable, reusable personal workflow. Students build and document their own Assistant-Builder's Playbook, then demonstrate mastery by designing, building, auditing, and presenting a brand-new assistant of their own choosing.
- 7.1The Assistant-Builder's PlaybookIncluded
- 7.2Capstone — Design, Build, Audit, and Present a New AssistantIncluded
Who it's for
Is this you?
Solopreneurs
You wear every hat in your business — a set of reliable AI assistants for email, research, and client prep gives you the leverage of a full team without the headcount.
Freelancers
Consistent, on-brand client communication is your livelihood — a custom email-writing assistant that knows your voice means fewer revisions and faster turnaround.
Team Leads
You'll learn to build, package, and roll out AI assistants your whole team can actually use — no technical hand-holding required from you or anyone else.
Operations Professionals
If your job is making processes run smoother, a repeatable system for building new AI assistants whenever a workflow gap appears is exactly the kind of durable leverage you're looking for.
Marketing & Content Pros
Stop re-explaining your brand voice in every session — build a custom assistant that already knows your tone, audience, and formats, and produce consistent content faster.
Executive Assistants
A meeting-prep bot and research summarizer built to your exact standards means you can handle more requests, faster, without sacrificing the quality your principals expect.
Questions
Frequently asked
Your teacher
A note from your teacher
Sherrie K Licon
If you've ever typed the same context into ChatGPT for the tenth time, or gotten a perfectly useful response one day and a bafflingly off-base one the next, you already know the frustration I'm talking about. You can tell AI should be saving you more time than it is. But it keeps feeling like a tool you have to babysit rather than a co-worker you can hand something to and trust.
That gap is real — and it's fixable. It's not a limitation of the technology. It's a configuration problem. Claude Projects and Custom GPTs have the ability to hold a persona, follow consistent instructions, and draw on your own documents and context. Most people have simply never been shown how to set that up properly. That's what this course exists to do.
I built this curriculum around one core idea: you should leave with working things, not just concepts. Every module builds toward a tangible output — a system prompt you've actually written, a knowledge file you've structured and tested, an assistant you've audited and debugged. By the capstone, you'll have designed and built a custom assistant for your own workflow and stress-tested it well enough to put it to work immediately.
The skills in this course also don't expire the way specific AI features do. Platforms will keep updating. New tools will launch. But knowing how to write a precise system instruction, structure a knowledge file for accurate retrieval, and diagnose why an assistant is misbehaving — those are durable, transferable skills that will serve you across whatever comes next.
If you're ready to stop starting from scratch every single session and start building AI that actually fits the way you work, I'd love to show you how. Let's get into it.
— Sherrie K Licon
Start your journey today
Join get instant access — learn at your own pace with an AI coach in your corner.
$5.99/mo
Recurring billing · cancel anytime
Enrolling a child? Sign up as a parent — you'll add your student right here after.
Secure checkout · Instant access
- 7 modules, 20 lessons
- AI-adaptive lessons tuned to your level
- Quizzes & checkpoints to lock in progress
- Your own AI learning coach
- Learn on any device, at your pace
- Full access for as long as you're subscribed