Build an AI SaaS business from zero to paying customers
A builder-first playbook that takes you from raw idea to live product — covering the exact stack (LLMs, Supabase, Stripe, Vercel), the go-to-market moves, and the founder decisions that turn MRR from a dream into a dashboard number.

I built this school to give you the direct, opinionated playbook I wish someone had handed me — the one that skips the theory and gets you to paying customers.— Alex

What you'll learn
What you'll be able to do
- Validate an AI SaaS idea and identify a high-willingness-to-pay niche before writing a single line of code
- Architect a scalable AI product stack (LLM APIs, vector DBs, auth, billing) using modern tools like Vercel, Supabase, and Stripe
- Build and ship a functional AI SaaS MVP in under 30 days with a repeatable development workflow
- Design pricing tiers and packaging strategies that convert free users into paying subscribers
- Acquire your first 100 customers using founder-led distribution: cold outreach, SEO, and product-led growth loops
- Read and act on key SaaS metrics — MRR, churn, CAC, and LTV — to make data-driven decisions that compound growth
How it works
A school that adapts to you
This isn't a set of static videos. Every lesson is generated live and tuned to where you actually are.
We learn your level
A quick placement check tailors your starting point so you're never bored or lost.
Lessons adapt as you go
Each lesson is written for your pace and your goal, adjusting as your skills grow.
Your AI coach keeps you moving
Checkpoints, feedback, and gentle nudges turn progress into a real result.
The curriculum
What's inside your school
6 modules · 28 lessons

Finding & Validating Your AI SaaS Idea
Teaches founders how to identify high-value niches, validate demand, and confirm willingness to pay before writing any code.
- 1.1How to Spot High-Value AI OpportunitiesIncluded
- 1.2Niche Selection & Willingness-to-Pay ResearchIncluded
- 1.3Rapid Idea Validation Without CodeIncluded
- 1.4Defining Your Value Proposition & Core Use CaseIncluded
Architecting the AI SaaS Stack
Covers every technical layer of a production-ready AI SaaS — from LLM APIs to auth, storage, and billing infrastructure.
- 2.1Choosing the Right LLM APIs & AI ModelsIncluded
- 2.2Vector Databases & Retrieval-Augmented Generation (RAG)Included
- 2.3Backend, Auth & Database with SupabaseIncluded
- 2.4Frontend Deployment with Next.js & VercelIncluded
- 2.5Integrating Stripe for Subscriptions & BillingIncluded
Building & Shipping Your MVP in 30 Days
Gives founders a repeatable sprint workflow to scope, build, and ship a functional AI SaaS MVP fast.
- 3.1Scoping the MVP — What to Build and What to CutIncluded
- 3.2The 30-Day Build Sprint FrameworkIncluded
- 3.3Prompt Engineering for Product FeaturesIncluded
- 3.4Handling AI Reliability, Errors & LatencyIncluded
- 3.5Launching Your MVP — From Localhost to Live UsersIncluded
Pricing, Packaging & Monetization
Shows founders how to design pricing tiers, free trials, and upgrade flows that turn free users into paying subscribers.
- 4.1SaaS Pricing Models — Usage, Seats, and TiersIncluded
- 4.2Designing a Conversion-Focused Pricing PageIncluded
- 4.3Free Trials, Freemium & Credit-Based ModelsIncluded
- 4.4Managing AI Costs & Protecting Your MarginsIncluded
Acquiring Your First 100 Customers
Equips founders with founder-led distribution tactics — outreach, SEO, and PLG loops — to reach 100 paying customers.
- 5.1Founder-Led Sales & Cold Outreach That ConvertsIncluded
- 5.2Launching on Product Hunt, Reddit & Hacker NewsIncluded
- 5.3SEO & Programmatic Content for AI SaaSIncluded
- 5.4Product-Led Growth Loops & Viral MechanicsIncluded
- 5.5Turning Early Users into Case Studies & ChampionsIncluded
Metrics, Growth & the Path to $10K MRR
Teaches founders to read and act on core SaaS metrics — MRR, churn, CAC, and LTV — to drive compounding growth.
- 6.1The SaaS Metrics That Actually MatterIncluded
- 6.2Setting Up Your Analytics & Revenue DashboardIncluded
- 6.3Diagnosing & Reducing ChurnIncluded
- 6.4Expanding Revenue — Upsells, Upgrades & ExpansionsIncluded
- 6.5Building a Growth Roadmap from $1K to $10K MRRIncluded
Who it's for
Is this you?
Indie hackers
You've shipped side projects before — now you want one that generates real MRR, and AI is the lever you haven't fully pulled yet.
Early-stage founders
You have an idea and some runway, and you need a concrete build-and-launch playbook before the clock runs out.
Full-stack developers
You can build anything technically — this gives you the product strategy, pricing, and distribution layer to turn your skills into a business.
Product managers going solo
You understand users and roadmaps; now you need the technical stack knowledge and founder-led GTM tactics to launch independently.
Agency owners productizing
You're tired of trading time for money and want to package your AI workflow expertise into a scalable SaaS product.
Technical career-switchers
You've leveled up your coding skills and want your first serious project to be a product with a business model, not just a portfolio piece.
Questions
Frequently asked
Your teacher
A note from your teacher
Alex
If you're reading this, you've probably already built something with AI — maybe a GPT wrapper, a fun side project, a demo that impressed people at a meetup. And somewhere in the back of your mind you're wondering: can this actually be a business?
I've been in that exact spot. The gap between "this is technically impressive" and "people are paying me money every month" is the gap almost nobody talks about honestly. It's not a bigger model or a cleaner UI. It's validation discipline, architectural decisions that don't bite you at scale, pricing that doesn't leave money on the table, and distribution that doesn't rely on going viral. That gap is what this school is built to close.
Everything in here is builder-first. I have zero patience for fluff, and I've tried to write the curriculum I wish I'd had — the kind you get from a founder who's been through it, sitting across a table, telling you exactly what they'd do and what they'd skip. The tech stack is opinionated because optionality is the enemy of shipping. The go-to-market section is concrete because "build an audience" is not a strategy. The metrics module exists because you cannot fix what you cannot read.
I want to be direct about what this isn't: it's not a get-rich-quick promise, and I'm not going to invent a revenue number to put on a thumbnail. What I can tell you is that the framework — validate before you build, ship a scoped MVP fast, price for the value you deliver, acquire customers like a founder not a marketer, read your metrics like a CEO — is the same framework that drives real SaaS businesses. It works when you execute it.
If you're willing to make decisions, move fast, and do the unglamorous work of talking to customers and iterating on feedback, this school will give you the clearest possible path from idea to a live AI SaaS product with paying subscribers. That's the deal. Let's build something.
— Alex
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- 6 modules, 28 lessons
- AI-adaptive lessons tuned to your level
- Quizzes & checkpoints to lock in progress
- Your own AI learning coach
- Learn on any device, at your pace
- Full access for as long as you're subscribed