Run influencer campaigns like a pro — no agency required

If you've ever paid an influencer, held your breath waiting for the post, and then opened your analytics to find... nothing — I built this program for you.

Here's the thing: influencer marketing works. But the version most small brands are running — scrolling Instagram for someone who "looks right," shooting a DM, and hoping for the best — isn't a strategy. It's a lottery ticket. And when it doesn't pay out, the instinct is to blame the channel. The channel isn't the problem. The process is.

I created Influencer Engine because the actual process isn't that complicated once someone shows you how it works. There are real tools — Social Cat, Modash — that let you filter by niche, audience demographics, engagement quality, and follower authenticity before you spend a single dollar. There are outreach templates and negotiation frameworks that flip the power dynamic in your favor. There are campaign briefs that creators actually follow, and tracking setups that tell you exactly what your spend returned. None of this is secret. It's just not taught anywhere in a way that's practical for a brand that doesn't have an agency on retainer.

What I teach in this program is the end-to-end workflow I'd want if I were running influencer marketing for my own brand with a real budget to protect. We go deep on the vetting step — because that's where campaigns are won or lost — and we don't stop until you know how to read a Modash analytics report and calculate your true cost-per-result. No vanity metrics. No guessing.

By the end, you won't just understand influencer marketing. You'll have a repeatable system: a shortlist process, a vetting scorecard, an outreach sequence, a brief template, and a CRM for your creator relationships. The goal isn't one good campaign — it's an engine that compounds. That's why the program is called what it's called.

If you're ready to stop outsourcing something you can own, I'll see you inside.