Wix Mastery: Build & Market Your Website from Scratch
Learn to build a stunning, professional website on Wix and market it to real audiences — no coding, no agency fees, no fluff.
What you'll learn
What you'll be able to do
- Set up and configure a professional Wix account and project from day one
- Select, customize, and brand a Wix template that fits your product or service
- Build fully functional pages — Home, About, Services/Products, and Contact — without writing code
- Set up a Wix eCommerce or booking system to accept orders or appointments online
- Connect a custom domain and configure essential site settings for a polished, live website
- Optimize your site for search engines using Wix SEO tools to rank on Google
- Launch and grow an email list using Wix Ascend and automated email campaigns
- Promote your site effectively through social media integration and Wix marketing tools
How it works
A school that adapts to you
This isn't a set of static videos. Every lesson is generated live and tuned to where you actually are.
We learn your level
A quick placement check tailors your starting point so you're never bored or lost.
Lessons adapt as you go
Each lesson is written for your pace and your goal, adjusting as your skills grow.
Your AI coach keeps you moving
Checkpoints, feedback, and gentle nudges turn progress into a real result.
The curriculum
What's inside your school
6 modules · 17 lessons
Getting Started — Account, Strategy & Your First Project
Set up your Wix account the right way, understand the platform's ecosystem, and lay a strategic foundation before touching a single design element. Students leave with a live Wix account, a chosen template, and a clear site plan.
- 1.1Setting Up Your Wix Account & DashboardIncluded
- 1.2Choosing & Installing the Right TemplateIncluded
- 1.3Understanding the Wix Editor — Panels, Layers & the CanvasIncluded
Building Your Core Pages — Design, Branding & Content
Design and populate all essential website pages using Wix's drag-and-drop tools, brand kit, and media manager. By the end, students have a fully built, visually cohesive site with a Home, About, Services/Products, and Contact page.
- 2.1Building Your Brand Identity Inside WixIncluded
- 2.2Designing the Homepage That ConvertsIncluded
- 2.3Building the About, Services/Products & Contact PagesIncluded
eCommerce & Bookings — Accepting Payments Online
Set up Wix's transactional features so the website doesn't just look good — it actually makes money. Students will configure either a Wix Stores product catalog or a Wix Bookings appointment system based on their business model.
- 3.1Setting Up Wix Stores for Product SalesIncluded
- 3.2Setting Up Wix Bookings for Services & AppointmentsIncluded
- 3.3Connecting a Custom Domain & Going LiveIncluded
SEO — Getting Found on Google
Optimize every page of the site for search engines using Wix's built-in SEO tools — covering on-page SEO, metadata, image optimization, URL structure, and Google Search Console setup — so the site ranks for relevant searches.
- 4.1Keyword Research & On-Page SEO FoundationsIncluded
- 4.2Technical SEO & Google Search Console SetupIncluded
Email Marketing — Building & Nurturing Your List with Wix Ascend
Build and grow an email subscriber list using Wix Ascend, create a lead magnet opt-in flow, design a welcome email sequence, and set up automated campaigns that turn subscribers into paying customers.
- 5.1Setting Up Wix Ascend & Building Your Opt-In FlowIncluded
- 5.2Writing & Automating a Welcome Email SequenceIncluded
- 5.3Sending Broadcast Campaigns & Reading Your AnalyticsIncluded
Marketing & Growth — Social Media, Promotion & Traffic
Drive real traffic to the finished site using Wix's built-in social and marketing tools — including social media integration, a blog for content marketing, and a structured launch plan that generates first visitors on day one.
- 6.1Social Media Integration & Sharing Your SiteIncluded
- 6.2Launching a Wix Blog for Content MarketingIncluded
- 6.3Your 30-Day Post-Launch Marketing PlanIncluded
Questions
Frequently asked
Your teacher
A note from your teacher
VIKASH KUMAR JAIN
I've spent years helping small business owners and entrepreneurs get online without the overwhelm — and Wix has been my go-to platform for clients who want real results without a developer's price tag. I've built everything from boutique eCommerce stores to service-based business sites and professional portfolios on Wix, and I've seen firsthand how the right setup paired with smart marketing can turn a simple website into a steady stream of customers. I created this school because I kept seeing the same frustration: people with great products and services who couldn't get their online presence to reflect that. I'm here to change that for you — step by step, practically, with zero jargon.
— VIKASH KUMAR JAIN
Start your journey today
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- 6 modules, 17 lessons
- AI-adaptive lessons tuned to your level
- Quizzes & checkpoints to lock in progress
- Your own AI learning coach
- Learn on any device, at your pace
- Full access for as long as you're subscribed